Mark Francis delivers weekly tips and success habits for salespeople everywhere and at any level.
The Sales Superpower Close
This tip is simple but powerful:
End your sales meetings on a high by focusing on the positive.
Why it works:
Instead of wrapping up your meeting with a list of problems to solve, close by spotlighting what your customer does best - their superpower.
When you reflect their strengths back to them, you:
- Reinforce their value and confidence
- Leave a lasting impression
- Position yourself as a partner, not just a problem-solver
Try this in your next meeting:
“What I’m hearing is that you and your team are particularly proud of [X, Y, Z]. We can support you in enhancing and reinforcing that superpower?"
This framing not only builds rapport, it opens the door to the next step in a way that’s respectful and motivating.
Final thought:
In a world full of salespeople focused on “fixing,” the ones who cut through are those who also celebrate what’s already working.
Focus on their superpower.
End strong.
Cut through.
See our blog or YouTube page for more Cut Through sales tips.